How to tell a story.
Everyone tells you that you must tell stories. But nobody ever tells you how–until now.
They say: tell stories. But most people get caught up trying to tell their stories. They use too many words, get lost while they’re telling their stories, lots of things go wrong. Sadly most people think it’s their fault and they’re just not good storytellers.
But storytelling is a skill that people learn and practice. It’s not a gift that most people were born with.Â
Storytelling is paramount.
We all know this. We are constantly reminded that to get the job done, give a good presentation, and really get your message across; we need to be great at storytelling.Â
A great story makes your listener feel like they were there with you. A great story makes the listener draw a picture in their mind. A picture that works for them.
If you’ve ever had a conversation with someone who’s really, really good at telling stories, you know how entertaining and irresistible he is. That’s because when that guy speaks, he has excellent communication skills and a strong and consistent verbal brand.
He conveys his ideas clearly; he’s confident about what he says; and he delivers his point in an interesting way using metaphors, anecdotes, and other verbal tricks to make it easy for people to understand him.
There's a strategy to storytelling.
These are the steps that great storytellers use to influence others.
- Record yourself telling a tale.
- Listen & remove redundancies and overly detailed information.
- Recreate your story on paper.
- Keep it concise & short.
- Practice a few times with your cat or dog before you tell others.
Remember, you won’t have to do this forever. Just about 10 or 15 times. And you’ll notice it gets easier each time. Read on for the details.
So yes, everyone is telling you that storytelling is important but they never tell you how to do it! They tell you you must tell stories, but they don’t tell you how!
Either they don’t know themselves or they don’t want you to know.Â
There is a strategy to telling a great story and I’ve got it for you here.
How to tell a great story.
Experts are constantly advising us to tell a great story. But how do we become proficient at storytelling?
I train my clients to tell great stories & to have an arsenal of anecdotes. There are so many reasons for this. Not the least of which is that it causes people to open up to you.Â
Sounds counter-intuitive, right? Experts are always telling you to ask people questions. Telling a good story makes people want to communicate with you. Peppering them with questions makes them clam up.
Storytelling is compelling.
That’s why storytelling is so compelling. When you tell great (short) stories, you compel people to tell a related story. Being a great storyteller is part of being a great leader.Â
When you meet someone for the first time, would you rather they ask you a bunch of mundane, hackneyed questions (like, “Where are you from?”, “What do you do?”, etc.) or entertain you with a fun, relate-able story? Instant relationship developer right there!
Great storytellers (and leaders) leave lasting impressions on people. When somebody comes away from a conversation with you feeling like they just chatted with a friend then that’s powerful stuff.
That’s what it’s all about, right? It’s all about developing strong, successful relationships in your professional & personal lives.
9 Secret Steps to Influencing Others
Want to be more influential? We all want to communicate our most important messages in a way that encourages others to take action. Whether that action is voting for our candidate or picking up milk from the store, the words we use and how we speak play a huge role in getting the job done.
Design your story.
Here’s how to tell great stories:
Take notes throughout your life of stories that are relevant to your message. Or just to things that make you have an emotion. Anecdotal tales are fantastic but not necessary.
Whether they’re able to take notes or not, I ask my clients to record themselves rambling on about their topic. I mean it. I want your first story to be a terrible representation of your message.
How to Improve Your Speaking Skills
Just like when you’re in college & you know you have a paper due in 3 months, but you don’t work on it until the day before it’s due.Â
My advice to you is to start in September and shoot for a C paper. Write that in September. Then sit down again in October & make it a B. By November, you’ve got an A+.
Then we listen to the recording & pull out all the essential elements of the story. We organize them most effectively. You start with something that’s going to tie into the ending. To draw people in.
Focus on the ending.
Make sure your ending packs a punch. Don’t be compelled to say, “That’s my story.” or “That’s all I have to say about that.” Make sure you’ve weaved in your call to action.
If the ending comes full circle from your introduction, that’s a win-win.
When Storytelling-Make it Short & Concise.
DO NOT USE TOO MANY DETAILS!
Much of the advice I’ve read out there recommends lots of details. I disagree wholeheartedly. When we listen to a story, we see the story in our mind how it makes us happy.
You don’t need to ramble on with too many details; we already see the story in our minds. Just leave a few details out, and they will come up with their own wonderful images.
Leave in all necessary elements, but don’t give too many details. You want your listener to be an active participant in the story & letting them draw their own picture is critical. It allows them to ask important questions.
How to Improve Your Communication Skills at Work
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These techniques apply to interviews, meetings with your boss, team, venture capitalists, small talk, everyone who needs to see things your way. In all communicative situations, you should have remarkable stories.
Get What You Want With More Persuasive Speaking
Boring people to tears is never a good communication skill to practice. Always leave your listeners wanting more from you. A good anecdote is 15-45 seconds. Stories for presentations can be a bit longer.
I like the TEDx 15 minutes. If you can pack a punch in 10 or 15 minutes, you’re doing yourself & your listeners a considerable favor.
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An Introduction to Accent Reduction
This brief introduction will get you started on the road to speaking Standard American English.
Great information there, thanks a lot for sharing. But sometimes in telling the story, I for one find it challenging to match what I’m saying to what I’m writing when it comes to telling it. Most times the mental picture of the story I have in my head and written on paper seems off from what I end up saying. And that’s my biggest challenge.
Thank you, Gertrude!
It’s so true. Everyone talks about needing to tell stories but no one ever explains how to do it. But I still am not sure what stories I should tell.
I start to tell a story and as I’m going through I just can’t remember the words I want to use. I tend to ramble a little bit. Then I see people’s eyes glaze over. Ugh! Disaster!
You’re not alone! This happens to everyone! Take The Voice Spa and/or one-on-one sessions with me. We’ll get you telling gripping stories in no time flat!
One frequent speaker in my church has mastered the art of speaking in a storytelling manner. Everything he says is relevant to his overall message and he ties everything up beautifully. Each time one of his talks concludes, I am left speechless and entranced.
Love that!
I always use too many details!
It’s so true! Yes, people need to tell stories to establish great relationships, whether on stage or with one person. Thanks for telling us how! Looks like I’ll be practicing my storytelling now that I have the steps!
Ita! I used to work with you on voice improvement about 10 years ago! Now I look up storytelling and there you are again! You are a superstar teacher and I’m sending you an email so we can work on my stories! I remember you always encouraged me to create an arsenal of anecdotes but I didn’t do it! I still think of you whenever I order food & drinks!
I always lose my train of thought when I tell stories!
I really like your advice about keeping stories concise and giving room for people to engage by asking for more information.
And it makes sense to practice your stories & presentations till you don’t have to practice anymore 🙂
I had a speaker coach tell me that I should use tons of details when I tell a story and I worked at implementing that. My stories still fell flat and I felt like I was a just terrible storyteller! But your advice makes so much sense! I had to come back and comment that last night I had dinner with a colleague who I didn’t really know that well and I told him a much abbreviated version of a story that I tell and he was so engaged asking me all kinds of questions. So it makes sense that if you leave room for them to ask questions the conversation becomes quite interesting and lively. Thank you for your generous advice!
Thanks for this very clear explanation of how to tell stories. Mine have often gone down the wrong tracks. Storytelling is so impactful when done correctly. I’m going to practice what you encourage here and if I can’t do it on my own I’ll see if you can help me.
Storytelling has always been hard for me and I’ve never found better advice than this. I’m going to try to put your techniques into practice. You’re right, they always say you have to tell stories but they don’t tell you how. Just ends up making me feel bad about myself 😀
Thank you, I’m so glad I found you!
Thank you so much for this! I have to speak at my best friends wedding and I haven’t been able to figure out how to do it! This is perfect timing. I think telling stories is going to be the best way to go about it and you give some sound and insightful advice!
Yes, they do say you must be good at storytelling but they never tell you how. Thank you for these detailed techniques.
I like how you say not to give t0o many details. I usually add everything, but you’re right, that leads to an end to that conversation instead of allowing people the opportunity to ask questions.